Lecturer (Part Time) - Erwin Center for Brand Communications

Lecturer (Part Time) - Erwin Center for Brand Communications . Clemson University: College of Business: Graphic Communications . GODFREY HALL (000003) BLDG000003 FLG RM06 . The Graphic Communications Department at Clemson University invites applications for a part-time Lecturer to support the Erwin Center for Brand Communications , a signature experiential program connecting brand strategy, creative development, and real-world industry practice.

The successful candidate will bring meaningful industry experience into the classroom and help students translate strategic thinking and consumer insight into creative concepts, brand experiences, and executable communications across channels. This position is particularly well suited for an industry practitioner who enjoys mentoring emerging talent and connecting classroom learning to the realities of contemporary brand and agency work.

Responsibilities

The Lecturer will teach in-person, hands-on undergraduate lab courses during the fall and spring semesters. These labs support core Brand Communications coursework and emphasize experiential learning, applied problem-solving, and industry-connected projects . Responsibilities may include: Teaching and mentoring students through applied brand, creative, and production projects Helping students translate brand strategy and consumer insights into executable creative concepts and communications Supporting projects that integrate strategy, creative development, digital media, production, and brand experience Collaborating with faculty and industry partners on real-world student projects Providing students with relevant industry feedback, mentorship, and professional perspective Contributing to the continued evolution of curriculum in response to emerging industry practices, technologies, and tools Helping students understand how strategic and creative intent moves from concept through execution across multiple media and customer touchpoints Desired Expertise The Erwin Center is particularly interested in candidates whose expertise connects brand strategy and consumer understanding to creative problem-solving and real-world execution . Relevant areas of experience may include: Brand strategy and brand management Consumer insights and audience strategy Creative strategy and concept development Integrated and omni-channel marketing Digital content and creative production Brand experience and experiential marketing Creative operations and production Emerging technologies and AI-enabled brand or creative workflows Candidates with a strong industry portfolio who can bridge strategic intent, creative thinking, and executable output are especially encouraged to apply.

About the Erwin Center for Brand Communications The Erwin Center for Brand Communications is a signature experiential program within Clemson University's Wilbur O. and Ann Powers College of Business. The program bridges the gap between classroom learning and industry practice, preparing students to become confident, innovative, and strategically minded brand leaders. Experiential learning is central to the Erwin Center model. Students work on real brand challenges, collaborate across disciplines, and gain direct access to industry professionals who serve as clients, mentors, speakers, and advisors.

This combination of strategic education, hands-on application, and professional mentorship prepares students to contribute meaningfully from the beginning of their careers. The Erwin Center also supports a student-led brand consulting agency and an interdisciplinary Brand Communications minor, creating opportunities for students to gain practical experience working with brands and organizations on real-world business challenges. About Graphic Communications and Clemson University The Graphic Communications program enrolls approximately 350 undergraduate majors and includes tenure-track faculty, clinical faculty, lecturers, and industry practitioners. The department's strong internship pipeline and extensive industry network are among its most significant institutional assets.

Graduates pursue careers across brand and creative operations, production management, packaging, technical sales, applications engineering, quality systems, agencies, CPG organizations, technology providers, equipment manufacturers, and related industries. Clemson University is a Carnegie R1 research institution and land-grant university located in Clemson, South Carolina, in the foothills of the Blue Ridge Mountains. Clemson is situated along the I-85 corridor between Atlanta and Charlotte and approximately 30 miles from Greenville, South Carolina. Appointment and Compensation This part-time Lecturer position is anticipated to begin Spring semester January 6, 2026.

The position is term-limited and renewable annually based on performance, departmental needs, and available funding. Additional opportunities for summer teaching, professional engagement, or other compensated activities may be available depending on departmental needs and university policies. Compensation is competitive and commensurate with qualifications and professional experience. Eligibility for university benefits will be determined in accordance with Clemson University policies for the appointment. .

Candidates must hold a Master’s degree in Graphic Communications, Branding, Marketing, Advertising, or a closely related field, or have a minimum of 10 years of relevant professional industry experience. Exceptional candidates with highly specialized or emerging expertise may be considered with alternative combinations of education and professional experience. Candidates should demonstrate: Strong communication and presentation skills Demonstrated teaching, training, mentoring, or professional development experience Current or recent industry experience and active professional relationships An ability to work collaboratively with faculty, students, industry partners, and professionals from multiple disciplines An interest in experiential, project-based education . Applicants should submit the following documents: 1) CV 2) Cover Letter 3) Names and contact information for three professional references Please submit your packet electronically through: https://apply.interfolio.com/196804 Review of applications will begin immediately and will continue until the position is filled.

For more information, please contact Katie Hildebrand, Professor of Practice and Search Chair ( [email protected] ).